WhatsApp is the world’s most popular and most utilized instant messaging APP, with more than 10 years of history, acquired by Facebook in 2014, and became an important member of Facebook’s ecosystem.WhatsApp has been occupying the first position in the ranking of the global instant messenger for many years, and its number of users has reached 2 billion.
WhatsApp is powerful and has a wide range of usage scenarios, applicable to various overseas fields such as e-commerce/finance/games/chess/live broadcasting.
Now the situation is WhatsApp wind control is particularly strict, whether it is to do foreign trade and cross-border e-commerce friends, using WhatsApp to communicate with potential customers; or big manufacturers desperately spend money on various channels to do the promotion, the customer diversion to WhatsApp mode of operation, there is a certain degree of unknowns and risks, long ago it is not rushed into the operation of a fierce force, and then you can reap the user’s dividend period! The
The key to good WhatsApp marketing lies in the ability to grasp the scientific WhatsApp social marketing methodology based on the practice in place.
1.WhatsApp ads can be delivered through third-party platforms such as Facebook, LinkedIn and other social accounts and streamed to WhatsAPP.
2.Traffic diversion to WhatsApp through Media Buy.
3.Drive traffic to WhatsApp through Private Domain Traffic Operations.
4.Build your own group marketing.
WhatsAPP group, a group can have 256 people. If you have been in the industry for a long time, then there will certainly be a lot of dry goods. Also, if you have a lot of upstream and downstream resources at hand. These can be connected through WhatsAPP marketing. The advantage of creating your own group is that you can have a greater sense of control and you will not be removed from the group for violating group rules. In addition, it’s easier to become the backbone of the group and make the group members trust you so that you can provide better services and facilitate transactions.
Public Groups + WhatsAPP Group Search.
6.Facebook ads transfer to WhatsAPP.
7.Scientifically filter out WhatsApp precise customers for marketing.
If the customers are not found correctly, even if the most diligent team to play, it will be half the effort.
Do WhatsApp marketing is also the same, the first thing to do is to screen out their target customers, using WhatsApp to reach and screen.
There are two ideas to choose from, one is through the platform of big data advertising distribution for screening, commonly used methods such as Facebook, Google advertising, the use of platform character portraits and advertising material to reach the user, the intention of the customer diversion to WhatsApp;
Another category is the private traffic pool for screening, such as through WhatsApp pull groups, through the Facebook personal number of private traffic matrix, the intention of the customer to further diversion to the WhatsApp precision group or become a personal friend, so as to screen out.
8.WhatsApp customer service and sales account can ensure absolute security.
WhatsApp accounts are generally divided into diversion accounts and customer service (sales) accounts, WhatsApp diversion accounts are endless, to achieve the purpose of diversion on the line, and ultimately can not escape death, is ultimately a ROI problem.
But WhatsApp customer service and sales account is never in trouble, something happened, light a few customers lost, heavy loss of hundreds of thousands of millions are possible.
Domestic micro-merchants do WeChat private operations, the fate of the entire company and the micro-signal tied together. Doing cross-border private traffic operation with WhatsApp is the same, to absolutely guarantee the security of WhatsApp customer service and sales and other private operation accounts.
In addition, multiple accounts involved in the operation, sales and operations staff in the operation, improve operational efficiency is inevitable just need, such as account security multi-open, automatic chat robot function, chat conversation backup, and customer management and so on.
9.pay attention to WhatsApp private domain traffic operation strategy and experience accumulation WhatsApp marketing and operation.
If the above two steps can be executed completely, then basically it is not a problem to get traffic safely. But how to achieve the highest operational efficiency and the strongest cash flow ability, we must pay attention to the operational strategy and experience accumulation.
For example, customer service sales tactics polishing and review, product sales strategy implementation and review, social business methodology implementation and review, etc., a good operational strategy, must be able to continue to optimize the method of play more extreme, the team’s efficiency is also the highest.
Do WhatsApp marketing, as long as strictly in accordance with the above three steps to go, step by step, regardless of whether you are sea virtual products such as financial products, or cross-border e-commerce or foreign trade B2B, are applicable, this extremely valuable three steps, but also according to our current existing thousands of customers in the outstanding achievements of the experience distilled.
WhatsApp notes
1, the ladder of scientific Internet access needs to be stable, and the free ones have the risk of being blocked.
2、If this device has been blocked number before registration, it is recommended to deal with it cleanly.
3、When adding customers, remember to add the country area code before the number, and add the ”+” sign before the area code, and be sure to confirm that the number is correct.
